Agile Marketing Process for Successful Campaigns

Wednesday, March 10th 2010 10:00am (PT)

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Numerous aspects can make or break an email campaign. Do not take any chances, follow an agile marketing process to insure that your campaigns are always successful. Come and learn how you could optimize your campaigns and maximize your marketing dollars by creating a 10 step process based on marketing best practices, including:

- Defining market segmentation and targeting
- Planning your list selection
- The tools that can improve overall campaign outcome
- Preparing your schedule and campaign flow
- Key steps to measure the success of your campaign
Presenters:
Jena Barker - Demand Generation Consultant - Generation O Marketing
Erik Bower – President – Marketbright

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(877) 777-6582
or visit our site

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