Marketbright

The Money is in the Marketing:
Developing an Agile Lead Management Process

Learn how Agile Methodology helps track Campaign ROI and improves Lead Management

REGISTER NOW

Your department spent countless hours and effort on your marketing campaigns, yet you are unable to show correct marketing ROI or achieve a closed loop reporting. Learn how to create a process and architecture in which the components work together and enable you to leverage the "intelligence" hidden by current system communication breakdowns and lack of processes. This workshop will set you on the path to creating seamless, effective demand generation architecture critical for supporting measured marketing SUCCESS.

Presenters:
Mercedes Oz - Chief Marketing Generator- Generation O Marketing
Erik Bower – President – Marketbright

You will learn:

• How the Agile lead management process works

• The 7 critical areas in a demand generation architecture you need to know about

• The components involved - CRM, Web and Marketing Automation System

Call Us Now
(877) 777-6582
or visit our site

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